About Scout Advisors
Built on Truth. Guided by Stewardship.
We value organizations where strategy is grounded in truth, not activity. We believe that growth should create margin — for people, for purpose, and for generosity. We are committed to ethical leadership, the stewardship of resources, and building businesses that serve as a lasting legacy for the people inside them.
Our Team
The People Behind the Partnership
Jon DeLine
Founder & Strategic Lead, Scout Advisors
Jon is a former owner and CEO of Beta Fueling Systems, where he built a customer-driven growth strategy, assembled a high-performing team, deployed growth capital into operations, doubled recurring revenue, and increased profitability by over 600%.
He later negotiated acquisitions structured to pay back within three years and is CM&AA-accredited in buy-side M&A.
As CEO Coach to Columbia Forest Products (2,100-employee ESOP), Jon has aligned Boards and executive teams around customer-driven strategic initiatives, measurable KPIs, and acquisition-driven growth architecture.
He previously contributed to Danaher Business Systems, helping achieve a 30% core growth rate increase across three operating divisions.
Debbie DeLine
Operational Excellence Lead
Debbie brings 30 years of operational excellence experience, including lean manufacturing deployment, ERP systems implementation, and technology-enabled standard work design.
At Beta Fueling Systems, she reduced lead times by over 50%, lowered labor costs, and helped drive the 600%+ profitability improvement.
Richard P.
AI & Technology Lead
Richard P. brings Silicon Valley-caliber AI engineering experience to Scout Advisors’ engagements. Under contract with Scout Advisors, he leads the design and development of AI-powered tools — including the Growth Operating System (GOS) — and translates AI strategy into measurable operational outcomes for clients. Richard’s work in the field has earned recognition from leading AI research communities.
Scout Advisors is the human-in-the-loop expression of a larger vision: making evidence-based, customer-driven strategic planning accessible to every B2B company — not just Fortune 500s with unlimited budgets. The Growth Operating System (GOS), currently in development, will bring the same four-module process to leadership teams as a self-serve platform. scout-advisors.ai represents the highest-touch version of that mission: our team working personally with a small number of companies each year, doing the work that matters.
Existing Engagements & Partnerships
Location
Greensboro, NC
Serving clients nationwide